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Venita VanCaspel

  • The money game is not like any other game. You cannot choose whether you'll play, for the money game is the only game in town.

  • You'll find that there will be an investment for every season, but there will be no investment for all seasons.

  • There is no such thing as a future decision. There are only present decisions that affect the future.

  • Luck happens when preparedness and opportunity get together.

  • I do believe I can forgive almost any shortcoming a person may have except lack of enthusiasm ...

  • You will find that free advice about your money is always available. It's usually those who lean back and give you the most 'positive' advice whose finances are bordering on catastrophe. They are often wrong, but never in doubt.

  • Always remember, indecision is decision — usually against you.

  • The person who takes no chances generally must take whatever is left over after others have finished choosing. Overcaution is as bad, if not worse, than lack of caution. Both should be avoided. Life will always contain an element of chance. Not to win is not a sin. But not to try is a tragedy.

  • Rid yourself of the old myth, if it has been plaguing you, that money is not important. It is important — vitally important! It is just as important as the food it buys, the shelter it provides, the doctor bills it pays, and the education it helps to procure.

  • Inflation takes from the ignorant and gives to the well informed.

  • One characteristic that I have observed about the timing of all good traders is that they never try to squeeze out the last point in a stock.

  • Money is like a flower. If you squeeze it, you will crush the life out of it. You must let it blossom forth to reveal its full beauty.

  • You would be surprised how many people are in the market not to make money but for the thrill of it!

  • ... one of the greatest deterrents to successful investing is the three-letter word ego.

  • Financial planning is like navigation. If you know where you are and where you want to go, navigation isn't such a great problem. It's when you don't know the two points that it's difficult.

  • The most important ingredient for success in the stock market is a sharp sense of timing.

  • The great mystery of life is the length of it.

  • There is only one kind of life insurance, and that is pure protection based on a mortality table. All others are pure protection plus a cash value element that I call 'funny' banking.

  • It has been said that if you aim at nothing in life, you are likely to hit nothing! I have never had anyone come to me and say, 'Venita, I plan to fail.' Yet I have observed many who failed to plan and who unfortunately met with the same dismal results.

  • The ability to make a decision is another characteristic of a winner in money matters. I have found over and over again that those who succeed in making large sums of money reach decisions very promptly and change them, if at all, very slowly. I have also found that people who fail to make money reach decisions very slowly, if at all, and change them frequently and quickly.

  • Yesterday is past. Tomorrow is only a promise. Only today is legal tender.

  • If you have never missed when investing, you haven't been in there trying.

  • There are only three things you can do with a dollar: spend, loan, or own.

  • A mutual fund can do for you what you would do for yourself if you had sufficient time, training, and money to diversify, plus the temperament to stand back from your money and make rational decisions.

  • The three most important rules in selecting the right piece of real estate are location, location, location (and when we have periods of tight money I would add terms, terms, terms).

  • Keeping your hard-earned dollars from taking a one-way trip to Washington is indeed a challenge ... and one worthy of your most careful attention. Few other endeavors will add more to your net worth, since the only money you will ever have for investing and spending is what the government lets you keep.

Venita VanCaspel, U.S. economist, businesswoman, writer

(1922 - 2011)

Full name: Venita Walker VanCaspel Harris.