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Juanita M. Kreps
“One of the mistakes women have made is to romanticize life in the rose-covered cottage and then, discovering their error, proceed to romanticize life in the working world.”
“... I think we should never underestimate the power of women's threats. If you have ever faced an angry group of women, you know that it makes one very nervous. How can we get groups of women to act in such ways as to make corporations nervous? I should like us to use this method sparingly; but it can be used.”
“... between government, business, and the public, there is a triangular community of interest. Clearly, it is in business' interest to shape its behavior to prevailing public values; it is more efficient to do so than not to do so. It is also clear that government is the high-cost alternative through which public values are imposed on corporations that do not accurately perceive these values.”
Juanita M. Kreps, U.S. government official, businesswoman
(1921 - 2010)
Full name: Juanita Morris Kreps.